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Strategies for Selling Interactive Whiteboard Software to the Manufacturing Industry

March 01, 2017

Strategies for Selling Interactive Whiteboard Software to the Manufacturing Industry

The demand for interactive whiteboard software is rapidly growing, and one of the industries adopting these collaboration tools is the manufacturing sector. IWBs can help manufacturing firms effectively build relationships within teams, clarify complicated issues, and enhance training programs. This, in turn, can provide the competitive edge that manufacturing firms are looking for and can improve productivity and overall understanding of product development and can effectively bring in remote resources for better collaboration. Here are some of the ways manufacturing firms use interactive whiteboards (IWBs).

Team and Relationship-Building

For companies with multiple locations or with remote employees, bringing everyone together in order to work on projects can be difficult and expensive to accomplish. Teams that need to bring in outside resources that are not located nearby also have the same issue. IWBs can solve this problem, allowing remote users and locations to view the whiteboard at a central location, make annotation from their networked PCs or mobile devices, and contribute to the project in their own way. Because comments and annotations can be made in real time, everyone involved can see exactly what the most current iteration of a project looks like. When work is completed for the day, the project can be saved (complete with changes); stored; and distributed to team members via Web posting, email, or downloadable link. This means that everyone has the latest version of the project and can view it as they like in order to prepare for future meetings. In the meantime, costs for meeting venues, travel, and airfare are reduced and so is the carbon footprint. Because everyone at all locations, including specialists, has been able to contribute to the project, teams and relationships become stronger, and the project is completed in a timelier, less costly manner.


With all team members from all locations now able to contribute their thoughts to a project, problems can be solved in a much easier manner with the use of IWBs. These tools support many engineering and AutoCAD design programs, making it easy for teams to use their fingers or a stylus to diagram, graph, show 3D models, troubleshoot, and make changes to designs on the large whiteboard screen. Any program that can be run on a computer can be run on an IWB, providing manufacturing firms with a wide array of tools to choose from when working on time-consuming problems, designs, or concepts.

Training on the Big Screen 

Manufacturing teams have extensive training needs for employees in the office and across the globe. IWBs make training fully interactive for everyone, providing immersive sessions that can easily be annotated. Trainees can take notes right on the presentation, often using colored ink in order to identify different criteria, making it easy to pick out important items later. IWBs can provide single-session training for distributors and sales teams on new products and solutions, allowing a chance for all to ask questions and get answers at the same time for a comprehensive training session. With the use of diagrams, pictures, and 3D models, trainees gain a better understanding of the training material immediately and automatically retain more information.

Manufacturing firms have definitely found IWBs to fill a void in team-building, product development, and training, and many of these applications can be used effectively across other industries. Value-added resellers can read about how manufacturing companies and businesses in other industries can utilize these valuable tools in order to make their businesses better organized, more productive, and more connected and can sell these products in order to solve their customer’s issues.

Does your company sell IWBs? What industries do you find have a strong need for IWBs? Please comment below.