Video walls are continuing their incredible rise in popularity, with 2016 expected to be a record year for sales of the large-scale displays. As a solution provider in the fast-moving pro AV market, it’s important for you to stay up to date on the latest trends and innovations in video walls in order to ensure that you’re meeting your customers’ demands and staying ahead of the competition.
For solution providers that are selling video walls this year, be sure to keep these five key customer demands in mind:
1. More design freedom.
One of the most significant trends for 2016 is a move toward greater flexibility in video wall design. Your clients increasingly want video walls that reflect their company’s creativity, with unique shapes, jaw-dropping sizes and engaging applications that truly capture the imagination.
A quick look at some of the newest video wall innovations is proof that creative design is one of the hottest trends in the market right now. For example, the curved tiling OLED display from LG, which made waves at CES 2016, features four separate vertically aligned 65-inch OLED panels. The display is dual-sided, and the curved panels form an elegant “S” shape, creating a stunning 360-degree video wall.
Meanwhile, crowds at CES were also wowed by exciting innovations such as 4K glasses-free 3-D video walls, indoor LED signage, and mirror and transparent OLED displays. These types of advances are exactly the type of flexibility that today’s customers are seeking.
2. Thinner bezels.
Video walls with the thinnest borders possible are also on most customers’ wish lists. Manufacturers are racing to create the world’s thinnest-bezel video wall, enabling displays to appear more professional and seamless than ever before, with a picture that appears as a single, fluid image.
Check out Samsung’s newest thin-bezel offering: a video wall with 1.4 mm bezels. With frames this thin, it’s almost impossible to distinguish the separate screens.
3. Improved ease of installation.
Here’s one that will benefit the solution provider directly: a move toward easier video wall installation, as well as simpler management. Of course, video walls can be extremely complex systems, but today there is more of a demand from both solution providers and their customers to simplify installation and integrate products more seamlessly. You benefit with faster, easier installs, and your customers enjoy more straightforward management over time, as well as the ability to troubleshoot minor glitches themselves.
4. Greater reliability.
As video wall technology advances, both end users and solution providers are becoming less forgiving of glitchy or unreliable devices. This is true throughout digital signage, but the nature of video walls makes reliability an even greater concern; in any super-sized digital display, even the smallest defect or mistake is highly noticeable and could have a significant impact on the success of the overall installation.
Manufacturers are answering this demand by focusing even more on quality and reliability. As a result, today’s video wall technology is becoming much more dependable than its predecessors.
5. Careful energy management.
As video wall technology advances and screens grow ever larger, energy consumption increases. That’s why solution providers must carefully design their video wall installations to ensure that the facility can supply enough power without causing short circuits.
In the meantime, end users are increasingly calling on video wall manufacturers to provide energy-efficient displays and components in order to help minimize the financial and environmental impact of these installations. In 2016 and beyond, a growing number of display vendors are expected to make energy efficiency even more of a priority, so expect quick gains in that area in the coming years.
Do you expect to increase your sales of video walls in 2016? In what vertical are you seeing the most interest for these displays?