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EMV Infographic: What Are Your Customers Afraid Of?

April 07, 2017

The rate of EMV adoption following the October 2015 transition has been low among US merchants, especially small to medium-sized businesses (SMBs) and very small businesses (VSBs). Because of this lag, business owners are at risk, but may be afraid to upgrade to EMV at the point of sale (POS) or may not know what they need to do. Value-added resellers (VARs) can help clients get EMV-ready by addressing common objections and showcasing the benefits of incorporating the higher-security card technology.

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