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Boost your profit margins with Cisco VIP

May 02, 2017

The 29th consecutive Cisco VIP period (VIP 29) began Jan. 29, 2017, bringing with it some welcomed changes and upgrades. For those partners who’ve yet to experience Cisco VIP, here are the key details you need to know.

How do i get started?

All partners wishing to participate must actively enroll in VIP 29. There’s no automatic enrollment. The next three-month enrollment begins on April 30 and ends May 26, so be sure to act quickly by going to www.cisco.com/go/ppe to enroll.

Which Cisco products and services are eligible for VIP rebates?

To simplify the program, Cisco segmented it into two tracks—Architecture and New Business. Within the Architecture Track, there are five technology subcategories comprising:

  1. Enterprise networks. Within this subcategory, Digital Network Architecture (DNA) and Cisco ONE SKUs yield the highest rebates.
  2. Security. Examples of solutions within this subtrack include: Cisco FirePOWER Services on ASA, Cisco FirePOWER Threat Defense and Cisco Advanced Malware Protection (AMP) Threat Grid.
  3. Data center. There are lots of choices within this subcategory, and here’s a highlight: Cisco Application-Centric Infrastructure (Cisco ACI), Cisco Nexus 9000 Series platform with Cisco ACI ready, Cisco Tetration ready, Cisco UCS SmartPlay bundles and Cisco HyperFlex.
  4. Collaboration and collaboration SaaS. This subtrack’s even more inclusive than some of the others, allowing partners to sell on-premise, cloud and hybrid solutions across the Cisco collaboration portfolio and offering customers perpetual or subscription license models.
  5. Service provider technology. This subtrack is designed to support Cisco partners looking to help customers transition into the new world of software-defined networking (SDN) and network functions virtualization (NFV).

The New Business track comprises four technology subcategories, which are more narrowly defined than the Architecture track and have a stronger focus on recurring revenue:

  1. Collaboration SaaS. Includes the same details as the similarly named subtrack above.
  2. Security SaaS. This is a new VIP subtrack focused on rewarding growth in monthly recurring revenue of Cisco Umbrella and Cisco Cloudlock offers.
  3. Meraki. This subtrack encompasses the Meraki MX family.

Other important VIP details you need to know

VIP 29 has specific specialization, certification, designation and/or Authorized Technology Provider (ATP) entry requirements for all tracks. Additionally, the program has payout requirements that include minimum bookings, customer satisfaction (CSAT), specializations, certifications, designations and/or ATP status.

For specific entry and payout requirements and other VIP details, refer to the VIP 29 Terms and Conditions, and be sure join one of the VIP 29 launch calls in your region. All this info and more can be found at www.cisco.com/go/vip.