Why Technology as a Service (TaaS) is gaining importance and how you can incorporate it into your business model to create an ongoing revenue stream
Does this scenario sound familiar? A school district needs 500 Chromebooks for incoming freshmen as a part of their 1:1 program (refreshing each student’s device after three years). But their budget is extremely tight, so they can’t afford to purchase all the equipment upfront. And because students are notoriously hard on their devices, the customer wants assurance that any hardware failures can be resolved quickly and easily with minimal impact to the school and students. Can you help them?
Thanks to Ingram Micro’s new Technology as a Service (TaaS) program, the answer is a resounding yes.
During a recent conversation with Bonnie Duncan, senior program manager at Ingram Micro, we learned all about the TaaS program—and how it can help your business create an ongoing revenue stream.
What is TaaS?
Our new TaaS program is a conglomerate of offerings that help our partners offer a more complete solution to their customers. It’s not just about products, it’s about the solution as a whole—how partners are going to implement and support it, and how customers are going to pay for it.
How does it work?
TaaS includes a rental program that enables customers to rent devices for a minimum of 12 months, with discounted pricing and flexible terms for monthly rentals that go beyond the initial 12 months. The program also includes a convenient lease option.
Through either option, resellers receive a consolidated monthly invoice showing their customer’s rental or lease fee, plus the monthly cost of any managed services they provide. Ingram Micro takes the burden of invoicing and collections off of the reseller, and simply passes the profit to them each month.
What technologies are included?
TaaS is similar to other industry programs like Hardware as a Service (HaaS) and Device as a Service (DaaS), but it’s more of an all-encompassing program that includes a wider range of technologies. The program kicked off in late 2017 with systems like desktops, laptops, tablets, Chrome devices, convertibles and all-in-ones. Since then, we’ve also expanded into servers and storage, as well as software from our cloud marketplace. We’re also working on expanding further with the addition of Cisco switches and routers very soon. All of our offerings can be included in that monthly consolidated invoice.
What happens when devices get damaged?
We all know that laptops get dropped, drinks gets spilled and things happen. When a student can’t use his or her device, productivity comes to a halt. That’s why we’ve created another new program called Hot Swap, which reduces the downtime caused by technology failure. With Hot Swap, we provide the student with a replacement device, which is imaged to the school’s specifications within one business day. The broken device is sent to Ingram Micro, where we’ll navigate through the warranty process on behalf of the reseller. Once repaired, the device is returned to the school to keep on hand as a spare device.
What are the main benefits?
For customers, TaaS provides more flexibility for planning their next refresh cycle, the ability to refresh more frequently, and the resources to stay up to date with current products and technologies. It enables customers to get the technology they need, and pay for that technology on a monthly basis.
For resellers, the TaaS program provides a wider range of offerings and financial options. This enables resellers to accommodate much tighter budgets, while also reducing the burden of invoicing, collections and navigating the warranty process.
Why is TaaS gaining importance in today’s market?
Customers are continually under pressure to keep their technology up to date, and yet their tolerance for large capital expenditures is shrinking. With TaaS, customers can stretch their payments out over time, while still acquiring the latest technologies and living within their budgets.
For more information about the new TaaS program, email TaaS@ingrammicro.com.