You likely know IBM for the big blue logo.
They’re masters at technology consulting all over the globe. But did you know that they’re also the largest enterprise cybersecurity provider on the planet? Helping analyze over 2 trillion security events per day? With over 8,000 security-specific employees?
On this episode of B2B Tech Talk, Brendon Munn, the Channel Sales Leader for IBM North America, talks all about the ways that IBM can help keep your business safe, whether you have 5 employees or 50,000.
Some things we discussed:
- The 4 core competencies that make up IBM security services
- The challenges facing business today and how IBM can help
- How IBM can help not just enterprise companies, but SMBs as well
- His thoughts on where technology is headed in the next year
IBM Security: The 4 core competencies
At IBM, their cybersecurity services operate on 4 core competencies, and each of them adds a layer of expertise to their services. Together, they form the IBM Security Shield.
From strategy building to risk assessments and advisory services, the first step is getting everybody on the same page.
This step looks at protecting your critical assets, how your identity is tracked, and governing where users can and cannot go within the organization.
Your classic threat management. This is the third layer of protection. It’s SIM operation, monitoring external devices, offensive testing and more.
The digital threat landscape is always evolving, and so must your security services. This final piece of the puzzle is all about helping clients modernize their cybersecurity portfolios.
Facing the challenges
Cybersecurity is a big and complex playing field. Things are constantly changing, and keeping up with new threats is one of the biggest challenges facing resellers and clients alike today. But beyond that, there are a few roadblocks that a lot of companies come up against.
Threatening actors don’t just attack between the hours of 9 and 5. You’ve got to have people on the clock 24/7 to monitor your environment.
2. Lack of technical expertise
A lot of companies can’t afford security specific employees, so they end up deploying their IT teams to help, who may not always be well versed in security.
3. Cost of building a SOC (security operations center)
These are expensive and a huge investment. Why not let a large company like IBM take on that cost for you?
4. Security Awareness
The best security in the world is useless if your employees don’t know how to navigate the digital world safely. So you need to invest in some training for your team.
If you want to hear the rest of Brendon’s advice on how IBM can help your business, make sure and check out the entire episode.
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