Customer experience is a priority for most industries and B2B tech sales is no exception.
That’s why Ingram Micro and ConnectWise have teamed up to bring their affiliates Partner Go
In this episode of B2B Tech Talk, guest host Logan Lyles
of Sweet Fish Media
speaks with Keith Graham
, director of channel sales at ConnectWise, and Craig Parsons
, a senior sales exec at Ingram Micro.
Live from Ingram Micro’s ONE event
, the three discuss:
- The part customer experience is playing in digital transformation
- Why optimizing sales teams’ time is good for the end customer
- How Partner Go shortens the sales cycle
Digital transformation & customer experience
The partnership between Ingram Micro and ConnectWise was built to leverage each party’s strengths. There were gaps IM needed filling and the same went for ConnectWise.
The weakness ConnectWise mitigates for Ingram Micro is one of helping partners spend less time operationalizing the sales process and more time selling.
This digital transformation just so happens to benefit the end customer, too. By helping IM develop Partner Go, ConnectWise is making it possible for sales teams to cut out the friction in the sales cycle. That means…
- Less time waiting for a quote
- Fewer clicks to manage orders
- Expedited customer requests
Because there’s less friction on the sales rep’s side, there is less friction on the customer’s side, resulting in less time and effort making the sale.
To see what Partner Go
can do for your business, contact your Ingram Micro account rep.