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Exploring the state of desktop technologies with Brawn Consulting and how desktops are evolving

June 20, 2022

Exploring the state of desktop technologies with Brawn Consulting and how desktops are evolving
 
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The need for consistent displays and ergonomic accommodations drives the future of desktop setups.
 
Leading brands are creating first-class resolutions that will spoil you for monitors forever.
 
Shelby Skrhak speaks with Jonathan Brawn, principal of Brawn Consulting, about:
 
  • The current state of desktops
  • How improved resolutions affect productivity
  • The future of desktops

The current state of desktops

We’ve come a long way from plasma screens and computer rooms.
 
“A lot of people know 1080P, it's recognizable, or they'll know the term HD,” says Jonathan. “Today, 1080P isn't the gold standard."
 
Companies are consistently moving toward higher and higher quality displays, and new terms are breaking onto the scene every year, not the least of which being QLED.
 
“QLED built on [LCDs] by changing the backlight technology using quantum dots,” Jonathan shares. “Quantum dots react with UV light. What Samsung did was they baked in quantum dot technology—they use a metallic quantum dot—and they put blue LEDs in with these quantum dots.”  
 
Why is that relevant to desktop displays? “It's able to produce a much broader color than a traditional LCD,” Jonathan says. “They can put out over a billion different colors with this technology.”
 
This new wave of detail and resolution impacts content creation and how you use your desktop.
 

How improved resolutions affect productivity

Almost everyone has experienced a poorly designed monitor and all the eye pain that goes with it.
 
“You've got somebody sitting at their desk with a laptop with a 1080P screen. They’re sitting there hunched over working on it; that’s awkward,” Jonathan points out.
 
“Where now,” he continues, “they can buy themselves a Samsung SAD. They're sitting there at a bigger monitor, a 32 inch 4k. They're going to be more comfortable, and it's going to be much better for their productivity because they get a bigger screen and better resolution.”
 
Desktop innovation is about making people more comfortable and boosting productivity.
 

The future of desktops

All of these advances pale in comparison with one new term. “QD OLED is the new technology that has real promise to make the vast majority of other display technologies obsolete,” Jonathan shares.
 
The general expectation is that QD OLED will revolutionize resolutions.
 
“What QD OLED promises to do is take all the benefits of quantum dot and all the benefits of OLED technology and Voltron it together. It'll produce better brightness than a traditional OLED and won't burn in as a traditional OLED can.”
 
You can expect great results from QD OLED, and not for purely aesthetic purposes. “It's able to produce that wide, rich color gamut and saturation,” Jonathan says. “It's currently one of the most accurate displays we can produce.”
 
This innovation leads to more consistent graphics, clearer text and increased productivity.
 
To join the discussion, follow us on Twitter @IngramTechSol #B2BTechTalk
 
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