Business transformation was already a hot topic before the pandemic started. But after a year of mass disruption, the need for business transformation has intensified even further.
speaks with three thought leaders from IBM
, VP - TSS Ecosystem Sales, Nick Rogers
, VP - Power and Cognitive System Sales, and Kelly Robinson
, VP - Storage Sales—about:
- The pre-pandemic focus of business transformation
- The focus of businesses coming out of the pandemic
- New IBM offerings supporting new demands
Before the pandemic
Before the pandemic, industry-specific disruptions were driving the demand for business transformation. In response to these disruptions, clients sought out technology that enabled them to be more agile.
Additionally, clients were focused on client engagement. Initiatives were launched to simplify and enhance client experiences and grow loyalty.
The rise of multiple cloud solutions combined with the vast on-prem infrastructure estates within customer data centers led to an acute need for hybrid cloud services.
Coming out of the pandemic
There have been three general developments coming out of the pandemic:
- An acceleration of the digital transformation
- A heightened focus on business resiliency and security
- An accelerated adoption of automation and AI
One major issue with this new hybrid environment emerged—how do clients access stored data in a meaningful way?
There were three key areas where customers struggled:
- How do I move the data where I need it, when I need it there?
- How do I scale data services to ensure they show up where I need them, when I need them and at the capacity that I need them?
- How do I use my existing data and assets, and provision storage such that I can use them with new container-based environments?
Cybersecurity has also seen greater attention due to a 200% increase in double extortion ransomware attacks in 2020.
New IBM offerings
Over the last 18 months, IBM has released new offerings featuring significant enhancements to meet the demands of today’s market.
Some offerings provide clients new flexibility in how they consume capacity on prem by the minute. Another, the power virtual server offering, brings the exact technology stack off prem to the IBM cloud.
To connect core processes and data with the cloud, IBM offers Red Hat which provides an open source operating system, as well as containers and Kubernetes to enable the hybrid cloud landscape.
Additionally, the IBM services team provides a one-stop shop for end-to-end services across the entire hybrid cloud so you can avoid the challenges of multiple vendor contracts.
To learn more, contact the IBM team at Ingram Micro (IBM-HW@ingrammicro.com
) or visit IBM IT Infrastructure